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Chapter 11 - SEO Tools

Users Guide

Chapter 10. SEO Tools

Today, the name of the game is SEO which is coding your website to make it easy for search engines to categorize and rank its validity to a topic as well as its popularity. If you don't rank well in the search engines your site will not get found. So because we know that it cost lots of money to hire and SEO, we will help you tackle the basics via your super cool website. This will set your website up to be "crawled". Don't worry its not going to be weird, that's just the name of the process of having search bots (Spiders) read your website and report its content back to the search engine.
 
Click the SEARCH ENGINE OPTIMIZATION control link.

Once you click the link you will see the following screen. Input the TITLE, DESCRIPTION and KEYWORDS that best describe your sites topic and content. Click the SAVE SETTINGS link when finished.

Here are some MORE ADVANCED SETTINGS if you want to go the extra mile. Click the SAVE SETTINGS link when finished.

Here is what really happened in the background in case you are curious as to what the HTML code that was just created for you looks like.

Click the KEYWORD DENSITY tab. Select a PAGE to crawl from the dropdown list. Select a radio button to crawl and find your pages 1, 2 or 3 WORD PHRASES.  This tool will crawl the selected page of your website in the same manner as search spiders do, then analyze the density of the keywords on that page. You can check for proper density for 1,2 or 3 keywords and phrases. Proper keyword density will help you rank better on search engines.

The KEYWORD CLOUD for the page you crawled will show. The overall topic of a webpage can be expressed visually in the form of a Keyword Cloud. The larger the keyword, the more frequently it appears on the page.

The bottom half of the results screen will show the keyword density for the words on the page as a percentage of all the words on the page. Typically for your major topic you want to be in the 6-9% range and for your supporting keywords you want to be between 1.5% and 3% density.

Another useful thing your website does is generate an XML sitemap for you and let you submit your website to the major search engines. Click the SITEMAP tab. You can see the actual contents of your XML sitemap. You can also click the URL to the file or right click and save it if you like. Finally, choose the checkboxes for which of the major search engines you want to submit your website to (all 3 are checked by default), the click the SUBMIT TO SEARCH ENGINES button.

NOTE: You only need to do this once for your new website. Too many submissions to the search engines is actually bad.

Top 3 Reasons to use LPK7.com to build your new website:

1. Your Webmaster is too slow.

LPK7 Websites are created fast. As a matter of fact they are created nearly instantaneously. There is NO faster way to get a website up and running and for the last 10 years we have had an open challenge to everyone to beat our speed. Bottom line, the challenge is still open! We watched the entire industry go from providing service in days, to weeks, to hours and some even to minutes, while we have always been instant and feature packed, since 2008.

2. Your Webmaster is too expensive.

You can have a free website on LPK7.com. If you need any of the premium features after your trial period ends, then you can have an unlimited site with all available functionality for as little as $139 USD per year. Landing Pages are just $10 USD yearly (sites with a reduced amount of features that are usually used for marketing and promotions). Like we have said and continue to say "if you find a better deal, take it".

Another reason your current site is too expensive is that the solution your webmaster uses requires them to administrate your site and there are only so many hours in the day for them to do that. Eventually they get overwhelmed with too much to do and your customer service experience goes down the drain. The Content Management System your webmaster uses has also been proven to have security holes which must be patched constantly with modules and updates. This also takes time and must be attended to. The combination is overwhelming and you pay the cost. LPK7.com is much more secure, runs automatically and you are your own administrator, so you are in total control. The LPK7.com editing interface is very easy to use and has been tested and used for over a decade by people in all countries. When we get feedback, we fix the issues and by doing so have gotten them out of the way of our users. All of this cuts down the cost of providing you an extremely useful, fast and safe solution.

3. Your Website does not have the features or functionality you want.

Your LPK7 Website comes with everything built in and ready to go immediately. Features like a Custom Form Engine, Image SlideShow, SEO Tool, Custom Domains, Full HD Video, Audio uploads, Public Announcements, A Profile for all your Site Members, 5 Privacy Levels, Comments for all your content, Ratings for all your uploads, Unlimited Photo's, a Blog with RSS feeds, unlimited numbers of Pages, useful Widgets, a Calendar, Multiple Forms on the same page, Instant Video Chat (no download, no install), Ecommerce Shopping Cart, Merchant Account support, PayPal support, eMail Blasting (no need to pay for another service) and much more than you get from other services. Everything is ready to go the moment you sign in.

 

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